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market growth

См. также в других словарях:

  • market growth — UK US noun [U] ECONOMICS ► an increase in the number of people who buy a particular product or service, or the number of products, etc. that are sold: »He believes mobile telephony will see strong market growth over the next five years …   Financial and business terms

  • Product-Market Growth Matrix — The Ansoff Product Market Growth Matrix is a marketing tool created by Igor Ansoff and first published in his article Strategies for Diversification in the Harvard Business Review (1957). The matrix allows marketers to consider ways to grow the… …   Wikipedia

  • Market share — is the percentage of a market (defined in terms of either units or revenue) accounted for by a specific entity. In a survey of nearly 200 senior marketing managers, 67 percent responded that they found the dollar market share metric very useful,… …   Wikipedia

  • Market penetration — is one of the four growth strategies of the Product Market Growth Matrix defined by Ansoff. Market penetration occurs when a company enters/penetrates a market with current products. The best way to achieve this is by gaining competitors… …   Wikipedia

  • Market share analysis — is an important part of market analysis and indicates how well a firm is doing in the marketplace compared to its competitors. Givon, Mahajan, and Muller have researched spreadsheet and word processing software firms to give a clearer image of… …   Wikipedia

  • growth-share matrix — noun (marketing) A diagrammatic analysis of a company s portfolio of businesses, arranged according to their rate of market growth and their relative market share • • • Main Entry: ↑grow …   Useful english dictionary

  • Growth-share matrix — The BCG matrix (aka B.C.G. analysis, BCG matrix, Boston Box, Boston Matrix, Boston Consulting Group analysis) is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their… …   Wikipedia

  • Market saturation — Logistic growth is an example for a bounded growth which is limited by saturation: The graph shows an imaginary market with logistic growth. In that example, the blue curve depicts the development of the size of that market. The red curve… …   Wikipedia

  • Market analysis — A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and this in turn of the global environmental analysis. Through all these analyses the chances,… …   Wikipedia

  • growth — US /grəʊθ/ noun [C or U] ► ECONOMICS an increase in the ability of an economy or business to produce goods and services: »the growth of the Indian economy »We have had three successive years of economic growth. growth rate/rate of growth »The… …   Financial and business terms

  • Growth Investing — A strategy whereby an investor seeks out stocks with what they deem good growth potential. In most cases a growth stock is defined as a company whose earnings are expected to grow at an above average rate compared to its industry or the overall… …   Investment dictionary

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